Brummies will soon finally be able to get their hands on the Chicken Sandwich that broke the internet because Popeyes UK has announced that it will finally be landing in the West Midlands next week (Monday, February 19). The all-new delivery kitchen – its first UK kitchen outside of London – in the heart of Birmingham City Centre will be available within a 2-mile radius via the Popeyes website.
To celebrate, Popeyes will be hosting New Orleans-inspired celebrations and giveaways taking place in the city centre the next day (February 20). Finally, Chicken fans in Birmingham will be able to experience Popeyes’ world-famous shatter crunch for themselves – including the iconic Popeyes Chicken Sandwich which contains its signature 12-hour marinated chicken, and original Southern biscuits and gravy.
The Mardi Gras celebrations on Tuesday, February 20, will give fans the chance to grab free Chicken Sandwiches – hand-delivered via Popeyes’ roaming orange trike – and watch live performances from a New Orleans-inspired brass band. The Brass Funkeys will perform near Primark at 11.45am, before a two-hour pop-up at Cathedral Square between 12-2pm. Head to Centenary Square from 2pm for more live performances and chicken sandwiches.
Ahead of the live celebrations, fried chicken lovers can also be in with a chance of winning the ultimate prize of free Chicken Sandwiches for a year when they sign up here.
At the moment, the closest Popeyes is currently over an hour away, but this announcement marks Popeyes’ first opening in the West Midlands. Popeyes’ delivery kitchen on St George’s Street will be the brand’s 4th opening in 2024, and the chain’s 39th location since landing in the UK in November 2021. It’s also only the beginning of the brand’s aim to grow its “presence in the city by the end of the year”. Could this mean a real Popeyes restaurant in Birmingham very soon? Fingers crossed!
Founded in New Orleans in 1972, Popeyes has more than 50 years of history and culinary tradition. Popeyes distinguishes itself with a unique New Orleans-style menu featuring spicy chicken, chicken tenders, and other regional items.
“We’re thrilled to announce that our Birmingham delivery kitchen will open next week. Birmingham has been our most requested location since we landed in the UK, so this is a huge moment for the brand,” said Tom Crowley, CEO at Popeyes UK. “The delivery kitchen marks the beginning of our journey in the West Midlands, and we’re looking forward announcing further openings in the region very soon.”
The new Popeyes delivery kitchen will be located at 50 St George’s St, B19 3QU. Opening hours will be from 10.30am to 10pm every day. Delivery will be available within a 2-mile radius via the Popeyes website, Uber Eats and Just Eat. To learn more head here.