They say there’s no such thing as a Gruffalo but at this brand new wonderland coming to Twycross Zoo you might be mistaken. This immersive experience is devoted to the tales of the best-selling picture book The Gruffalo- plus it is less than an hour’s drive away from Birmingham.
Taking over a four-acre park in Leicestershire, the wonderland has been developed in partnership with brand managers Magic Light Pictures and is inspired by the popular children’s story written by Julia Donaldson and illustrated by Axel Scheffler. With real-life animals, animatronics, film clips and much more, visitors to The Gruffalo Discovery Land at Twycross Zoo will encounter Mouse, Fox, Owl, Snake and the Gruffalo along their interactive journey through the deep dark wood.
The immersive and engaging experience will open at Tywcross Zoo from April 9 and will allow visitors to interact with the story of the Gruffalo like never before, by following the footsteps of the Mouse on a journey through the deep, dark wood. Not only can children experience well known elements of the Gruffalo story, but you will even be able to visit the Treetop House play area, wander around Butterfly Paradise, learn with the park’s very own Gruffalo Discoverers and enjoy a feast in the Oh Crumbs! Café.
The park has been put together in partnership with a conservation organisation that exists to protect wildlife, preserve endangered species and educate the next generation on the importance of protecting our planet. As you journey through the park you can encounter a Gruffalo animatronic over 2m tall and multiple selfie spots with Fox, Owl and Snake, plus visitors will also be able to experience and learn about real-life owls, snakes, butterflies as part of The Gruffalo Discovery Land.
Speaking on the new opening, Dr Sharon Redrobe OBE, CEO of Twycross Zoo, said: “Much-loved children’s books, such as The Gruffalo, can inspire the imaginations of young children and encourage them to learn more about the natural world around them. The Gruffalo Discovery Land is a real celebration of both children’s love for animals and nature and we’re so excited to bring these wonderful creatures to life here at Twycross Zoo.
“Our aim for this ground-breaking experience is to engage and inspire more young children than ever before about the importance of conservation and the natural world. Recent global reports have highlighted the need for urgent action and we’re committed to educating more young people than ever before about the part they can play in protecting our planet – each one of us can make a real difference.”
Tickets are now available to buy online for the park’s opening, with entry to the land included in the Zoo’s daily admission price. To buy tickets and find out more about The Gruffalo Discovery Land, head to the website here.