Avanti West Coast has today launched its new ‘Superfare‘, designed to give customers who can be flexible a low-cost fare. Customers can now buy a ticket for their chosen date at a fixed price and receive confirmation of their train’s departure time 24 hours in advance, with the time selected by the intercity operator onto the quietest possible train.
Fares are fixed by destination and start from £12 for a one-way ticket between London and Birmingham, and £20 for a one-way journey from London to Manchester.
Superfare tickets are available for single journeys between London and Birmingham, Liverpool, Preston and Manchester Piccadilly, and the scheme is aimed at people who wouldn’t normally opt for the train to travel to their favoured destination. The operator has also partnered with discount website Student Beans to promote the offer.
The number of tickets available on a route each day will vary and bookings can be made at least seven days and up to 21 days before travel.
Sarah Copley, Executive Director for Commercial, said: “Superfare tickets are aimed at customers who can be more flexible with their journeys. Not only does it provide a cheaper option, but it’s also quick and easy.
“Customers pick their date and time of day. Then, 24 hours before their journey, we match them to an empty seat and give them their departure time and reservation.
“We want to give our customers more cost-effective ticketing options in an innovative way when travelling with us, as well as encouraging more people to take the train.”
Head to the Avanti West Coast Superfare website to take advantage of the new Superfare option for your next journey.