It’s January and you’re feeling blue, it’s only right that you’re thinking about your next holiday only three weeks into the year. Staycations are all the rage these days – from city breaks to countryside retreats – with many of us avoiding flights in this climate-conscious age. So why not stay closer to home and put your feet up at this new hotel, aparthotel, in the heart of Birmingham?
Taking over the former Royal Angus Hotel, aparthotel Birmingham blurs the lines between the “convenience of serviced apartments with the comforts of a hotel.” The eco-conscious hotel is completely gasless and runs off 100% renewable energy, generated from solar and wind power. Plus, heat pumps and heat recovery systems have eliminated the use of fossil fuels.
Guests are also encouraged to limit their use of single-use products, with refillable toiletries, bamboo stationery, and dedicated bins for recycling in every room. Upon opening, the refurbished site became one of the city’s most sustainable commercial developments, producing significantly lower emissions than the industry average – awarded an Energy Performance Certificate (EPC) rating of “10 A”.
“Our ambition is for aparthotel Birmingham to become an industry-leading asset, which combines a modern and sustainable design with exceptional service,” said John Angus, Managing Director of Switch Hospitality Management Ltd. “From the earliest design stages, we were committed to investing in upgrades to the site’s infrastructure to ensure our operations have a minimal environmental impact, without compromising on the quality.”
What is aparthotel Birmingham like?
Just because it’s eco-conscious, doesn’t mean aparthotel Birmingham can’t offer you everything and more a normal hotel does. Its cutting-edge design and technology ensure this is one of the most modern hotels you’ll ever stay in. Rooms are furnished with a fully equipped kitchen, including a fridge-freezer, washer-dryer and combi-microwave oven, while guests can also benefit from self-check-in portals and wi-fi hotspots.
With a choice of 10 accommodation types across 161 luxury suites, there’s a room here that has been designed to suit your specific needs – from a short solo getaway to an extended leisurely family break. This ranges from a classic 22sqm studio room to two-bedroom and terraced apartments – and each suite has dedicated spaces for sleeping, relaxing, working and dining.
“After much anticipation, we’re thrilled to officially open our doors and welcome our first residents,” said aparthotel Birmingham’s new General Manager, Ehatshum Chowdhury. “Combining the everyday comforts of home, the luxury of a hotel and the flexibility of a self-catered apartment, I’ve no doubt aparthotel Birmingham will become the go-to destination for anyone visiting the city, providing a perfect base to work, travel or explore.”
An on-site NISA Local will also open soon, fully stocked with everyday essentials so that you can grab a hearty breakfast on the go or pick up ingredients for an evening meal. Create a ‘home away from home’ at your next staycation in Birmingham. To learn more about aparthotel Birmingham head here.